by Atshiila Frayaska Harryadi | Sep 29, 2020 | Study Insight
It is already a well-known fact that being the fourth most populous country in the world, Indonesia is a hot target for foreign businesses to grow. In 2019, the country is the 16th-largest economy in the world according to the World Bank. It is predicted to be the...
by Raveena Fiarani | Sep 18, 2020 | Study Insight
Market research is analogous to a map or traffic sign that can direct drivers who want to travel from one city to another. As said by Burns (1994), research is a systematic investigation to find answers to a problem. One of them is you can get maps or signs to find...
by Raveena Fiarani | Sep 11, 2020 | BRIGHT Indonesia Team
In June 2020, BRIGHT Indonesia entered its 12th year. There have been many twists and turns of the journey that took place over a decade to build a true Indonesian management consulting firm. To celebrate it, we want to get closer and share our roller-coaster game...
by Raveena Fiarani | Sep 4, 2020 | Market Research
Indonesia is an attractive market for textiles and clothing because of its steady economic growth, as well as the world’s fourth most populated country. Both local and global fashion companies are vying for market share. Based on data from CNBC Indonesia (2019),...
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